Slayyyter is entering a bold new chapter. The rising Pop disruptor has officially inked a deal with Barry Weiss’ Records label in partnership with Columbia Records. And she’s wasting no time making waves.
Her first release under the new pact, ‘Beat Up Chanel$’, dropped today (August 1) alongside a gritty, stylized video co-directed by Slayyyter and Hannah DeVries.
Produced by Austin Corona and Wyatt Bernard (known for their work on Halsey’s ‘The Great Impersonator’), the single fuses moody Electronica with nostalgic indie energy.
Speaking with Variety, Slayyter said of the deal:
“So grateful to start this next chapter of music with Columbia and Records. They understand my vision fully, and I’m excited for people to see everything we’ve been working on. It feels nice to have found a new home for my music.”
She added about her latest single:
“‘Beat Up Chanel$’ marks a new start for me. There is something about it that feels nostalgic, like the indie electronic music I would rinse on my iPod as a teen. It’s an evolution of my sound and where my head is at creatively for the future. Drunk high school nights in parking lots, hanging at the skate park watching the boys, longing for designer items I couldn’t afford, partying in motels in St. Louis when the bars would close, dying my hair purple. As a 28-year-old I think back to these times of my life and feel like they mirror everything current.”
News of the exciting label development follows Slayyyter’s opening act slot on Kesha’s summer ‘T*ts Out Tour’ with Scissor Sisters.
With new major label backing, Slayyyter is turning the volume up.
Watch the video for Beat Up Chanel$’ below…