Harry Styles’ beauty brand Pleasing just took a bold new step — and fans couldn’t get enough.
The brand’s first-ever sexual wellness product, a water-based lubricant called ‘Soothing Serum,’ launched this week and sold out within minutes. The same goes for the Pleasing Double-Sided Vibrator.
Known for its gender-inclusive approach to beauty and lifestyle, Pleasing’s splash into sexual wellness comes as part of its new ‘Whole Body’ collection, which is billed as promoting intimacy, comfort, and self-care.
The lube is non-sticky, pH-balanced, and comes in a sleek bottle that fits perfectly with the brand’s aesthetic.
Styles has long blurred the lines between fashion, beauty, and identity, and this latest move adds another layer to his growing empire. It also marks a buzzy moment for celebs tapping into the wellness space – and doing it on their own terms.
No word yet on a restock, but judging by the response, demand is hot…hot…hot1
